Discover Melbourne

Melbourne is the vibrant capital of Victoria, Australia, nestled along the scenic Port Phillip Bay. Renowned for its cultural diversity, thriving arts scene, and culinary excellence, Melbourne is a year-round destination that captivates visitors with its unique blend of urban sophistication and natural beauty. Whether you’re drawn to its iconic landmarks, world-class events, or charming laneways, Melbourne offers an unforgettable experience for every traveller.

Why Visit Melbourne?

Melbourne is a city where creativity and culture converge. From its colorful street art to its historic markets, from lush gardens to cutting-edge galleries, Melbourne offers something for everyone. The city’s temperate climate makes it ideal for exploring year-round—enjoy sunny days in summer (December–February) or cozy indoor experiences in winter (June–August). With efficient public transport, including its iconic trams, getting around the city and nearby attractions like the Great Ocean Road is a breeze. Whether you’re a foodie, art enthusiast, or adventure seeker, Melbourne’s dynamic energy will leave you inspired.

Special Offer: In collaboration with our partner, Visit Victoria, we are pleased to offer you an exclusive deal on round-trip flights from Hong Kong to Melbourne. Book now to seize this limited-time offer before it expires! 

• Promo Code: HKAGOMEL for up to 10% off* 

• Booking Period: October 3, 2025 – October 19, 2025 

• Travel Period: December 12, 2025 – March 27, 2026 

• How to Book: Enter the Promo Code HKAGOMEL in the booking engine below, and the discount will apply to eligible bookings at checkout. 
  *Terms and conditions apply. 

Melbourne’s Cultural Highlights

Melbourne is Australia’s events capital, hosting globally renowned festivals and sporting events that draw visitors from around the world. The Australian Open (January) fills the city with tennis fever, while the Melbourne Arts Festival (October) showcases cutting-edge performances. Foodies flock to the Melbourne Food and Wine Festival (March) to celebrate the city’s culinary prowess. Beyond events, Melbourne’s multicultural heritage shines through in its neighborhoods, from the Italian charm of Carlton to the vibrant Asian influences in Chinatown, creating a rich tapestry of experiences. 

Must-Visit Attractions in Melbourne

Explore Melbourne’s iconic landmarks and hidden gems, grouped into themes to suit your interests.

Cultural and Historical Landma

1. Federation Square and Flinders Street Station
   
   
   Federation Square is the cultural heart of Melbourne, a vibrant hub of galleries, restaurants, and events with bold, modern architecture. Across the road, Flinders Street Station, with its iconic Edwardian facade and famous clocks, is a historic landmark and bustling transport hub. Stroll along the nearby Yarra River for scenic views or relax at a riverside cafe to soak in the city’s lively atmosphere
2. State Library of Victoria
   
   
   Founded in 1854, this grand library is an architectural marvel with its iconic domed reading room, one of the largest in the world. Explore free exhibitions on Australian history, rare books, and cultural artifacts. It’s a peaceful haven for book lovers and a great spot to admire intricate Victorian-era design.
3. National Gallery of Victoria (NGV)
   
   
   Australia’s oldest and most visited art museum, the NGV boasts an impressive collection of international and Australian art, from ancient artifacts to contemporary masterpieces. The Great Hall’s stunning stained-glass ceiling is a highlight, and the gallery’s rotating exhibitions ensure there’s always something new to discover. Entry to the permanent collection is free, making it accessible for all
4. Queen Victoria Market
   
   Since 1878, this historic open-air market has been a cornerstone of Melbourne’s community. Explore its sprawling stalls for fresh produce, artisanal foods, and unique souvenirs. In summer and winter, the market hosts vibrant night markets with live music, street food, and a festive vibe, offering a taste of Melbourne’s diverse culture.
5. Melbourne’s Laneways and Street Art
   
   
   Melbourne’s laneways, like Hosier Lane and Degraves Street, are world-famous for their colorful street art and hidden gems. Wander through these narrow alleys to admire ever-changing murals, browse boutique shops, or sip a coffee at a cozy laneway cafe. These vibrant streets capture Melbourne’s creative spirit and are a must-see for visitors.
6. Brighton Beach and Bathing Boxes
   
   
   Famous for its row of 82 colorful bathing boxes, Brighton Beach is an Instagram-worthy destination. These historic wooden huts, dating back to the Victorian era, add a whimsical touch to the golden sands. It’s ideal for a beach day, swimming, or photography.

Getting Around Melbourne

Melbourne’s public transport system is efficient and visitor-friendly. The free tram zone covers the city center, making it easy to hop between attractions like Federation Square and the NGV. Myki cards provide access to trams, trains, and buses for broader exploration, including suburbs like St. Kilda or day trips to the Yarra Valley. For a scenic adventure, rent a car to explore the Great Ocean Road, just a few hours’ drive from the city.